GREAT THINGS HAPPEN WHEN
PEOPLE COME TOGETHER
We generate $33 billion annually in direct spending, employ over 229,000 jobs directly attributable to business events, and generate $19.3 billion in direct GDP.
Meetings Mean Business…..Telling our Story
Meetings Mean Business is an industry-wide coalition to showcase the undeniable value that business meetings, trade shows, incentive travel, exhibitions, conferences and conventions bring to people, businesses and communities. By rallying industry advocates, working with stakeholders, conducting original research, engaging with outside voices and more, the coalition brings the industry together to emphasize its importance. Comprised of over 60 members, the coalition unites the meetings industry with one strong and powerful voice.
The Business Events Industry Coalition of Canada (BEICC), founded in 2009 to advocate on behalf of the Canadian meetings industry, is the first to execute the MMB licensing agreement...